Animal welfare is of increasing concern in contemporary society.
There are a lot of things that affect our planet and environment around us in a bad way, but the good thing is that everyone can help to reduce them and do their bit for the environment. Children and young people are the key figures for a better future of animals. All relevant studies and action plans of the European Union emphasise the need for a broader education and the creation of awareness in the public on existing animal protection problems.
Assuming responsibilities which result in an improvement of people-animal relations is especially durable if knowledge is transferred to children.